Grammarly: “Best Writer”
BROADCAST CAMPAIGN
My Role: Creative Director / Director | Concept | Script
Like a game of “Mad Libs” my client’s request was simple - just fill in the blank: “Not everyone can be the best __________ in the office, but you can be the best writer in your office with Grammarly.” After overcoming my inner 10-year-old, who insisted “toilet” would be the best response - I came up with a few more viable options.