SERVICENOW: JUST HOW I'M MADE
BROADCAST CAMPAIGN
My Role: Creative Director / Director | Concept | Script
Artificial Intelligence doesn't always get the best PR - which was a bit of a problem for ServiceNow as they prepared an exciting launch event for their new AI technology. So I was tasked with re-framing the conversation to focus on the more delightful aspects of AI. The SN platform is designed to free employees from tedious and repetitive tasks so they can focus on more creative and fulfilling aspects of their careers. With all the benefits the AI platform provides, who wouldn't want it in their office???